Betfair real time analytics shortens odds on customer spendingBetfair is in the midst of implementing a large business intelligence programme based on Oracle software, aimed at improving its conversion of customer website visits into more spending.PC Advisor - Feb 09 09:21am BETFAIR ANNOUNCE SANDOWN SPONSORSHIPBetfair are to sponsor Brigadier Gerard night at Sandown on Thursday, May 31. The meeting is the richest evening card of the season, with £185,000 in prize money on offer and was won last year by 2010 Derby winner Workforce.Sporting Life - Feb 09 04:34am Betfair Group PLC - Repurchase of Ordinary Shares REPURCHASE OF ORDINARY SHARES Betfair Group plc (the "Company") announces that in accordance with the authority granted by shareholders at the Company's Annual General Meeting on 22 nd September ...AFX CNF via Yahoo! UK & Ireland Finance - Feb 09 09:59am Betfair revamps its iPad app after strong mobile gambling growthBetting exchange may weave mobile-specific social and location features into its apps in the future Betfair has relaunched its iPad app in response to what it says is strong demand from its customers for more tablet-focused features and interface. The app, which is now live in Apple's App Store , makes it faster for customers to place bets on currently-popular sporting events, while also ...Guardian Unlimited - Feb 03 03:52pm